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iResearch Consulting Group is the first professional market research company in China that focuses on Internet media, E-commerce, Online games, wireless value-added and other new economic fields which relate to Internet industry.

About iResearch

iResearch Consulting Group is the first professional market research company in China that focuses on Internet media, E-commerce, Online games, wireless value-added and other new economic fields which relate to Internet industry. Offering market research and strategic consulting services to both new economic industry clients and traditional industry clients, we provide standard research reports and customized research of marketplace and consumer attitudes and behaviors. iResearch aims at being the leading research company in this Internet era—professional, accurate and independent.

With a head office in Shanghai and a branch office in Beijing, the company has the largest professional research team at close to 70 employees, including more than 20 dedicated Internet researchers, and releases more than 40 research reports about China's Internet economy each year.

Services and products iResearch

iAdTracker is an internet-based independent online advertising monitor and analysis system. It was launched in 2001, and is now used extensively by not only the online media but also the advertisers and the agencies in China .

iAdTracker monitors more than 90 websites daily all over China . All the data in iAdTracker Database is collected by manually browsing the fix websites and channels and catching the files with web automation, obtaining the fresh advertising creations in the websites and inputting the data into the database. The software enables our clients catch all information about national online advertising. Since iAdTracker launched, the records accumulated at a high rate of 150 thousand entries. According to China 's current online advertising situation, the advertisers were categorized into 20 categories and 71 sub-categories and 297 segments by industry sorts.

iDataCenter is a daily updated database of China 's Internet research achievement. It offers customers over 180 research reports and over 4,000 pieces of news and Statistical Charts on China 's Internet industry, which have been accumulated over a period of 3 years. In order to achieve high customer satisfaction, we offer customers a variety of options to obtain research products including browsing online and downloading. Customized search functions and favorites folders enable customers to get what they really want.

iUserSurvey is professional online consumer analysis service. It obtains online consumer information from domestic Internet user samples. Since this online survey started operation, iResearch holds a sample database of 2 million valid netizens and integrative analysis system.

iClick survey community is a data support platform for iReseach's online survey operation, newly opened in May 2005. For our clients, iClick is an enterprise solution of questionnaire gathering and feedback. For individual users, iClick grants free- registered users to attend an online survey with virtual community rate encouragement. Once the rate is up to 10 Yuan, users can apply for cash exchange. We take users' privacy seriously. Personal information is not publicly available.

iWebChoice, launched in November 2004, embodies all Chinese mainstream websites and monitors online traffic trend over 510 websites of 50 categories on a weekly basis.

Over 90 online media's online advertisements on a daily basis and recommends excellent online advertisements on a weekly basis, among different types of them. Since launched from January 2004, iAdChoice records over 90 excellent online advertising cases of 30 domestic online advertising agencies and has become one of online advertising agencies' favourite websites.